India is known for its massive population all over the world, and statistics show that in the coming years it could overtake China so as to be crowned as the most populous country in the world.
In India the census has recorded most of the population consisting of the younger generation especially compared to most countries, this an important population of mostly Millennials/Generation Y who are the young people helping the country’s economy grow (born from 1981 to 1996).
Generation Z was born from the years 1997 to 2012. This generation filled with promising entrepreneurs and creative business men and women would have a crucial role to play in the years to come.
After them would be the kids born from the mid 2010s to the mid 2020s called Generation Alpha.
And in India the population of the youngest generation is chronologically higher in exact order to the lowest population which are the oldest generation – Baby boomers (born from 1928-1945).
It’s also worth noting that in India the internet and smartphone usage as well as digital platforms are growing rapidly.
And this is just the beginning of an online revolution of a new budding group of entrepreneurs that would bring their ecommerce ventures online when the situation especially in India is on the verge of almost everyone who knows what internet is having a sense of what online shopping and online outlets are, and their effects and influence naturally increased during the pandemic.
What is an ecommerce platform?
First and foremost we have to understand exactly what an SAAS ecommerce platform is.
An ecommerce platform is a method to create and build that allows you to make sales and fulfill orders while enjoying an online experience. No matter where a customer is, access to the internet has become universal.
Most of you think of an ecommerce platform as a site that allows you to list products and accept payments online like a few examples would be Alibaba group subsidiaries, Amazon ecommerce, Walmart and Flipkart online retail stores.
An ecommerce platform should be your complete business command center from where you control everything from inventory, vendors, merchants to marketing etc.
It should allow you to process payments, but should also give you access to all of the tools you need to sell online.
2 Types of ecommerce Platforms
1. Hosted platform
A few website builders offer you a hosted platform. In this case, you wont need to worry about the problems of self or third-party hosting and the additional hefty payments attached to the expensive and messy packages provided .
InventSuite online retail stores, for example, include website hosting from free demo plans to premium users, to know more about their plans – click here: https://www.inventsuite.in/
InventSuite ecommerce updates are easy and a smooth experience, uncomplicated and automated so your website will always remain responsive and user friendly.
2. Non-hosted platform
Non-hosted or Self – hosted ecommerce platforms contain a requirement that is supposed to make merchants use their own server space or pay to rent space from a hosting provider.
This makes ongoing website management difficult and complex, as you’re completely responsible for updates, maintenance, and bug fixes and requires many internal resources that you could otherwise utilize elsewhere.
Self-hosted platforms are generally open source, and to host your web and database servers, you have to use a third party. Hosting services from third-parties charge hefty fees for their services and optimizing these charges require specialized knowledge of these services.
Many times, these hosting services use pricing structures where people on the lowest plans do not get much from their customer support. Premium customer support usually incurs significant charges.
What does it take for you to have a fast and smooth ecommerce experience?
It can be easy for you to forget what the real purpose of an ecommerce platform is when comparing different ecommerce platforms.
The question you should ask yourself – is there a need to find a great ecommerce platform?
When all is said and done, there is no personal best option for every person. The alternative for you to look at would be to find the right, problem free ecommerce platform that serves your needs accordingly so you can serve your customers an excellent online shopping experience.
Far above the need for it to be your online retail store building,
imagine the various business and company tools these platforms offer.
It really is useful to operate a smooth interface with an integrated environment containing your point of sale, process payments, equipping a great online store and also consisting of small scale business vendors and lenders.
InventSuite, for example, contains a complete suite of instruments, tools and technology that help you control, manage and execute every aspect of your business, and to help you customize your customers experience and help your team.
The best ecommerce platforms in 2021
Once again, the top ecommerce platform is your vision about your unique business model and growth strategy.
For the year 2021, here’s an overview of some of the top ecommerce platforms to help you understand the best choice for your online business:
Magento is an ecommerce platform that is specifically designed to be non-hosted and is made for developers who need a complex, flexible and powerful system they can custom build.
And when this provides many benefits for companies that like an entirely tailor made platform, it also comes with a lot of obstacles, its cost and complexity.
Experienced developers are needed to build from scratch and put more time and effort into the management of the overall configuration and framework yourself.
There will be difficulties in your business strategy if you are planning to create a worldwide shipping and delivery.
So if going worldwide is in your book, Magento may not be the best saas ecommerce solution for you.
BigCommerce is an ecommerce platform expert who works mostly with enterprise-level software companies.
Nonetheless, you cannot register your domain name through BigCommerce, so you’ll have to buy and register somewhere else and then port it over.
Important features incorporate international selling, SEO tools, and multichannel selling on social and outsider marketplaces. Nonetheless, with these amazing options also comes unwanted complications.
A complication users faced were limits were present on annual online sales and when you exceed them you will need to upgrade to a more expensive monthly or annual plan.
WooCommerce is particularly familiar to the people who know WordPress—WooCommerce
It’s basically an add-on to the famous blogging platform.
WordPress is generally used for content-driven sites, where there is no ecommerce, so WooCommerce is WordPress’ response to the business minds who need to sell online.
And when there are a lot of apps and links you can add in to your store,
the more you use it, the more certain it is you’ll break something.
In general, WooCommerce’s weakness and unreliable ways makes it difficult and a headache.
As it’s proven to be quite hard not only to build an online store but also to maintain the website let alone update the website. It also is a non hosted website so your expenses in managing the website and hosting it is another drawback
Also It additionally needs a PCI allowance which puts your business in danger when a payment proceeds.
InventSuite is one of the most reliable platforms in the market for ecommerce in India at the moment.
Our powerful platform comes with helpful tools and simple yet sophisticated features for ability to sell products on more than one sales channel, so you can sell directly through your website, on social media and third-party marketplaces, and everywhere in between.
As in, InventSuite is suitable for sellers with two products as well as 200 products. It’s an excellent eCommerce platform if you would like custom functionality & development that’s not offered by commercial extensions or other ecommerce website platforms.
InventSuite above all is much more user/admin friendly even with its complex execution and detail oriented approach.
The inexpensive budget friendly price of InventSuite when compared to other ecommerce SaaS platforms is a bonus.
The money saved on your development budget by choosing InventSuite is better spent on marketing and SEO.
With InventSuite being user friendly, site owners can save on development costs and handle some of the content updates and simple daily tasks of an ecommerce website on their own. InventSuite also has a vast selection of modules and extensions that provide almost any functionality imaginable.
The stage scales quite well from small to mid sized ecommerce organizations.
With all of those powerful features, you can start your business with little technical know-how and budget and scale to a worldwide online brand without changing platforms along the way.
Like InventSuite and BigCommerce, Shopify offers web hosting and lots of customization options.
Shopify has some options to handle aspects of a business— so Shopify users can use business tools to create a business command center.
Shop Pay handles payment processing, Shopify POS administers in-person sales, and Shopify Fulfillment can assist Shopify users to get products into customers’ hands.
Shopify basically is not a system for content management and it’s optimized for selling products. If you would like to feature many content
rich videos, fun and engaging visuals and what not on your site with the things you would like to sell, then Shopify isn’t your bread and butter.
Another disadvantage of choosing Shopify would be the constant monthly payments for little things: The monthly costs could also be low but it quickly adds up as you add more functionality to your site.
Pretty soon you will be paying hundreds of dollars per month and
thousands once a year, and that is when a custom platform like InventSuite starts to seem very attractive.
Wix may be a user-friendly drag-and-drop website builder that gives customizable templates, web hosting, and name registration. you’ll build a basic website for free of charge , but you’ll need to upgrade to a paid site to use Wix’s ecommerce features.
As far as ecommerce functionality goes, Wix features a few helpful tools. The platform allows merchants to trace orders, accept online payments, sell on multiple channels, and make abandoned cart campaigns.
However, it lacks certain features that are imperative for product-based businesses especially . Shortcomings include the absence of low stock alerts and other key inventory management features.
The next website builder with an ecommerce platform option is Squarespace. Like Wix, Squarespace uses drag-and-drop functionality which needs little technicality.
Both platforms are primarily website builders, not online selling platforms, in order that they require a good amount of tweaking to feature ecommerce functionality.
Squarespace requires time and patience to line up if you would like to sell online, not to mention there are only two payment integrations. If you’ve got the budget, you’ll even outsource it.
Once you’ve found out the ecommerce function, Squarespace has decent inventory tracking tools.
Prestashop is a reasonable open source ecommerce platform that’s great for beginning businesses that have a somewhat technical background.
There’s no built-in customer support and integrations are often hit or miss, so PrestaShop users do tons of troubleshooting themselves with the assistance of the community.
Business tools and features include inventory tracking, online handcart , international selling, and analytics reporting. Furthermore, you may have a lot of control over the privacy and security settings on your Prestashop site.
Overall, maintaining your ecommerce site with Prestashop is often cumbersome when it involves third-party hosting, the multitude of unvetted add-ons and modules, and therefore the cumbersome setup and maintenance.
9. Big Cartel
Big Cartel is a fully hosted ecommerce platform and website builder that’s specifically designed for makers, artists, and crafters—the sorts of businesses you’d expect to ascertain on Etsy. Big Cartel has customizable templates, name registration, and marketing tools.
While you’ll change the design and feel of your site, Big Cartel limits merchants to 5 images for every product. Payment and integration options also are limited, so this platform makes it much harder to scale as a multichannel business.
Pricing is predicated on what percentage products you sell, so it can get pretty costly as your business and merchandise collections grow.
Volusion is an ecommerce platform for start-ups and little businesses who want to start quickly but still have room to grow within their chosen solution.
Unlike other platforms that need you to travel through an app store, many important features are already included as a part of the quality dashboard. Volusion shows its age in many areas, but it’s still a strong system that serves most business needs.
Volusion does offer a drag-and-drop site builder, but it’s not as robust or convenient to use as other platforms like Squarespace or InventSuite.
Users often describe Volusion as dated and lacking, although the company is functioning hard to update the functionality and interface for contemporary times.
In todays age people have the choice to ride solo or go with an SaaS platform. And it depends on ones preference and their customisations. But we do hope this article helps you make the right choice.
We know that selecting an ecommerce platform is confusing and hard. But in todays fast paced marketing world and entrepreneurship competition it is critical for an SaaS ecommerce platform to help you all along the way at the same time to give you the flexibility to lead your own business the way you want.
Start selling online with InventSuite
Selling online together with your own ecommerce website has never been easier, faster, or more scalable. InventSuite may be a single platform that allows you to sell wherever your customers are—online, in-person, and everywhere in-between.